Course Descriptions

Ders Adı / Ders Kodu
Saatler
Kredi
AKTS

Area Elective-II

GİTA-AE-II

Area Elective-II

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

General Elective-I

GİTA-GE-I

General Elective-I

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

Ethics

İNTO1002

The basic theories in Ethics (the Philosophy of Morality). The practical implications of these theories in particular professions and areas such as engineering, medicine, pharmacology, genetics, technological innovation, artificial intelligence and robotology, management, marketing, international relations, public services, media and law. The meaning and significance of virtue and values. Moral principles within particular professions and their foundation in Ethics.

( 1 + 0 + 0 )
1
1

AKTS

1

Kredi

1

Saatler

(1 + 0 + 0 )

Project II

GİTA2902

Factors in the transfer of the application fields of graphic design and visual communication design, introducing basic knowledge. Press advertisements for the advertisement of an existing product and service creation. Spreading the basic design principles and practice for understanding.

( 3 + 0 + 3 )
3
6

AKTS

6

Kredi

3

Saatler

(3 + 0 + 3 )

Motion Graphic Design II

GİTA3102

Advanced motion graphics design techniques. Creating visual effects. Content creation for brands, products and services. Motion graphics design applications to deliver the message to the target by using the advantages of dynamic media.

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

Project IV

GİTA3902

Creating a brand for a new company / foundation / agency. Brand identity, market research, target audience, positioning, marketing approach, communication strategy. Visual identity design and vi-sual promotion designs. The process up to the implementation phase of the project and its impact on the final design product. Projects for the Internet, interactive media, outdoor, television and print media.

( 3 + 0 + 3 )
3
7

AKTS

7

Kredi

3

Saatler

(3 + 0 + 3 )

Area Elective-III

GİTA-AE-III

Area Elective-III

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

General Elective-II

GİTA-GE-II

General Elective-II

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

General Elective-III

GİTA-GE-III

General Elective-III

( 3 + 0 + 0 )
3
5

AKTS

5

Kredi

3

Saatler

(3 + 0 + 0 )

Design and Entrepreneurship

GİTA4103

Entrepreneurial processes. Business plan preparation. Fundamentals of project management. Incorporation of standards, quality directives, social and environmental factors. SWOT analysis. Identify and evaluate opportunities; generate ideas. The connection of entrepreneurship with new production and digital platforms. Generating business ideas including innovation and design. Evaluating the commercial viability of a new technology-based idea. Marketing plan. Assessment of risk and uncertainty. Processes of bringing new knowledge or technology to the market. The role of a designer in a multidisciplinary project team. Seminars from experts. Inception of a start-up company. Examples of start-up ideas. Financial resources for start-ups. Ethical and legal basis. Intellectual property rights. Presenting and defending the project idea.

( 3 + 0 + 0 )
3
4

AKTS

4

Kredi

3

Saatler

(3 + 0 + 0 )